Work / Guerrero Boxing Gym

Guerrero Boxing Gym

A digital home built with the heart of a warrior.

Guerrero Boxing Gym website section titled “A local gym with a fighter’s heart” with three photo cards: Built in Norcross, Every level, In your corner.
Client
Guerrero Boxing Gym
Industry
Boxing gym
Location
Norcross, Georgia
Services
Strategy · Copywriting · Web design · Development · Photography · Videography
Website
guerreroboxinggym.com

[ Challenge ]

A professional website that keeps the feel of a neighborhood gym and its Mexican heritage, not a generic fitness template.

[ Approach ]

Built on Guerrero’s own logo, with custom photography and a cinematic homepage video of Coach Lucio and the athletes.

[ Outcome ]

A personal, local online presence that shows the coaching and community as the gym’s strength.

[ Palette ]

  • Black#0b0b0b
  • Warm ivory#f5f1e8
  • Oxblood red#981b1e
  • Mexican green#0f7833
  • Silver#d9dddf
Guerrero Boxing Gym homepage hero on black with the headline “Train like a warrior.” in white and red.
Homepage hero, desktop
Guerrero Boxing Gym “Inside Guerrero” gallery with four training photos.
Inside Guerrero gallery
Guerrero Boxing Gym homepage on a phone.
Homepage, phone